Multinational food delivery company, Glovo, has served a notice of the closure of its operations in Ghana. The company has been operating in the country for over five years and has since become one of the top food and grocery delivery service providers.
In an email to its Ghanaian customers on April 29, Glovo said it would cease to operate its branch in the country from Friday, May 10.
According to the company, the decision to shut down operations in the country was reached following a reassessment of “investment priorities”. The company added that they will focus on other countries where the company operates.
“We are reaching you to communicate that Glovo has made the decision to close our Ghana operations by May 10th 10:00 pm. The decision to end our operations in the country is based on a reassessment of our investment priorities as we focus our resources on the other 23 countries where Glovo operates,” part of Glovo’s email to its customers read.
The company assures its customers that “the app and the slots will remain active until May 10th, 10:00 pm.. after that, the app will close and won’t be able to book any slots.”
Meanwhile, in a different email to restaurant service providers, Glovo indicated that succeeding in the Ghanaian market would require a significant investment for an extended time. This, according to the company, also contributed to their “difficult decision” to exit the Ghanaian food delivery market.
“While we recognize the potential of the Ghana market, building a stronger position in the market and achieving profitability would require substantial investment over an extended period of time. This is why we have decided to redirect our resources…,” the company indicated.
